"In the face of the global financial crisis, various countries have introduced measures to rescue the auto market. China, as an emerging market, is no exception. At the end of last year, the road maintenance fees were abolished; in the Year of the Ox, a series of bailout policies such as the reduction of purchase tax and the automobile to the countryside have been implemented. Has begun to bear fruit." Zhejiang Overseas Sea Group executive deputy general manager Zhu Shifa looked at the sales table for January and February and said: "Although the first quarter sales have not yet come out, but it is certain that compared with the same period last year, Hangzhou Automobile There will be a substantial increase in sales in the city. We conservatively estimate that the increase should exceed 3%."
A few days ago, when the reporter visited the largest auto trading market in Zhejiang and even in East China, Hangzhou Automobile City and part of the 4S shop in Hangzhou, it was found that compared with the second half of last year, the auto market situation has greatly improved, and many merchants have exceeded monthly sales. With a hundred cars, the confidence of car dealers has also greatly increased.
The number of cars in the city reached 400 to 500
The first two years are only half now
There is no doubt that Hangzhou's auto market's good performance in the first quarter, the rigid demand for cars is still in, is its primary reason. At present, Hangzhou Motor City's on-licensing platform has about four to five hundred new vehicles on the market every day. The previous two years were only one-half of the present. Even when the auto license plate was just implemented, it only reached 300 vehicles. It can be seen that the market demand is expanding every year.
Zhu Shifa, executive deputy general manager of Zhejiang Offshore Group, believes that: â€œThe domestic automobile has only entered popular consumption for five or six years. The market is still in its infancy and its demand is expanding. In the next 20 years, the automobile industry will be the development of Chinaâ€™s national economy. One of the pillar industries, and has always maintained a high rate of development.Analysis of the sales data of Hangzhou Motor City in previous years, we can also clearly see that the demand for Hangzhou automobiles is increasing at an annual rate of 10%, and existing motor vehicles from Hangzhou The calculation of the amount of possession is the market demand for more than 100,000 vehicles a year, and the number of cars that need to be eliminated each year is also a considerable number. Therefore, despite the impact of the financial crisis, consumer confidence in some consumers has become somewhat fragile. The rigid demand for car consumption still exists."
Small displacement performance eye-catching, 1.6L is still the protagonist
According to statistics from the China Association of Automobile Manufacturers, in 2008, 1.6L and below accounted for 60% of all models sold in the year, and their sales growth was as high as 18%, far higher than the overall increase in the auto market. In January 2009, the new purchase tax policy was promulgated. The purchase tax for models with a displacement of 1.6L or less was halved. With a vehicle price of 100,000 yuan, the purchase tax could be saved by nearly 5,000 yuan. This has become the model for many owners who choose 1.6L and below. The important reason.
Zhu Shifa said: "In 2007 and 2008, China's auto market was dominated by high-end cars such as the Accord and Camry, and this year's position is expected to give way to small cars. The January and February of Hangzhou Automobile City include the first half of March. The new car sales data for the month showed that small-displacement models accounted for 60% of the total sales, of which the most eye-catching is 1.6L models.â€
During the interview, the reporter found that the small-displacement model is still very popular, and dealer confidence has generally risen. â€œSome time ago, there were various degrees of out-of-stocking. Some of the Mazda2 and Mazda3 models in our store were also out of stock, and the out-of-stock phenomenon of 1.5L displacement was even more serious.â€ Changan Mazda Authorized Dealer â€“ General Manager of Hangzhou Chunxing Store Chen Yu confidently told reporters: â€œThe current sales volume in March has exceeded 100 units. There is no problem in over-achieving the task in the first quarter.â€ Tu Yixian, general manager of Zhejiang FAW, said: â€œThe new Bora, which was launched in November last year, was The source is still very tight, the 1.6L model is even more beautiful, and the order has now been placed in April. From the current situation, we are very confident in this year's auto market.â€ In addition, Mercedes-Benz, BMW, Audi and the three Japanese luxury cars The dealers in Hangzhou also stated that the 3.6L displacement and the 3.6L displacement models are all sold well. The 4.0L displacement is a bit difficult to sell, but there is no problem in completing the sales in the first quarter.
Commercial vehicles sold out of stock
Factory goods can not keep up
When the reporter visited the commercial vehicle market in the North Plaza of Hangzhou Auto City, all of the dealers interviewed said that commercial vehicles were sold well, but they could not get the car. Qingling dealers, such as the boss told reporters: "Isuzu's van, Qingling light trucks and pickups are selling well, but the manufacturers do not give goods. The system clearly shows the Shanghai transit warehouse car, but the money into the half In the month, manufacturers do not give delivery. I am very optimistic about the future market." "The recent sales situation is very good. Last week, trucks, light trucks and pickup trucks were sold. I sold nearly 30 vehicles. If the manufacturers can keep up, There is no problem in selling 50 vehicles.â€ Mr. Wang, who runs a number of commercial vehicle brands, told reporters.
â€œAccording to past yearsâ€™ experience, March is the traditional peak season for commercial vehicles. On March 1 this year, the state officially implemented a new policy for autos going to the countryside. The traffic volume in the commercial vehicle area is also rising in a straight line. On March 20, â€œHangzhou City High "Implementation measures for the early phase-out of subsidies for polluting motor vehicles" has further promoted the sales of new vehicles. We expect the market for minivans and light trucks to grow at different levels in the year-on-year in March," said Chen Yun, general manager of Hangzhou Automobile City, with a smile: " In the past few days, commercial vehicle dealers are no longer pulling their faces as they were before. It is too late to sell cars all the time, and they say that the business is so good that people feel back overnight.
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