On the afternoon of the 21st, China's first automotive O2O ecological alliance was announced in Beijing. This is also the first industry-based ecological alliance initiated by the media. "As the initiator and leader of the alliance, we hope that everyone can fully participate in the work of the O2O ecosystem of the automobile and actively contribute to the development of the alliance, and build this communication platform together for the industry's norms and The growth of the event, the representative of the organizer of the event, the director of the China Automobile 020 Ecology Alliance, the director of the Economic Observation Institute, said that under the new era of entrepreneurship, the traditional media that have been brave in transformation must bravely play cross-border and undertake the era. New value and new mission.
On August 14, the General Office of the State Council just released the "Opinions of the State Council on agreeing to establish an inter-ministerial joint conference system for promoting mass entrepreneurship and innovation." The establishment of the alliance coincides with the new spirit of the central government to encourage the private entrepreneurship to open up the green light of policy.
Industry statistics show that in the context of China's auto market for many years in the world's largest new car market, the cake in the automotive aftermarket is expanding year by year, and this field is becoming a fertile ground for entrepreneurs to sweat and capital.
At the beginning of this year, the China Chain Store & Franchise Association released the "2014 China Automotive Aftermarket Chain Management Research Report", showing that the Chinese automotive aftermarket has reached 600 billion yuan, a 30% increase from 2013, and by 2018, this number is expected to break through. The trillion mark. There are many sub-market segments in the automotive market. In addition to the current hot-spot car wash and maintenance, car rental, used car trading, auto parts, auto finance and insurance are all included. It is reported that under the temptation of increasing car ownership, more than 150 of the 1756 investment events in the capital market in 2014 were related to the automotive industry, accounting for nearly one-tenth.
With the influx of hot money and the gathering of makers, the Chinese auto O2O field has quickly entered the era of barbaric growth. When the entrepreneurial trend is in full swing, traffic difficulties, homogenization competition, cross-industry alliances and brand communication are inherently weak, the practical challenges or dilemmas faced by these small and medium-sized entrepreneurs, and the absence of industry norms and standards are hindered to varying degrees. The pace of entrepreneurs' progress.
It is imperative to create China's first automotive O2O ecological alliance from “sharing†to “win-win†and use it as a communication platform to escort “makersâ€. In this regard, Xinwang said: "We will make full use of the advantages of the two major 'think tanks' of the Economic Observatory and the Economic Observer, City and Government Affairs Institute. First, provide professional advice and recommendations for the optimization and development of the ecosystem. Support, the second is to help enterprises, investment institutions and the government within the ecosystem to carry out in-depth cooperation to achieve industry integration from vertical to horizontal and large collaboration."
At the inaugural meeting of the China Automobile O2O Ecological Alliance, the two themes were “small cross-border big work, breaking through the traffic†and the round-table forum of “side-by-side running and building a new O2O partnership†was also launched in the venue. During the full communication and collision, the guests shared their experiences and experiences in their respective entrepreneurial journeys. At the same time, the Eco-Committee also announced the establishment of the Secretariat, and plans to produce the first rotating presidential enterprise and the first batch of permanent governing units through internal democratic elections in the next three months.
According to the work plan announced by the China Automotive O2O Ecology Alliance Secretariat on the same day, the Eco-Link will launch a series of offline salons and resource docking activities in the coming months to create open, shared and win-win for automotive O2O entrepreneurs. Communication platform.
This year's China Auto O2O Eco-Association Conference was initiated by the Economic Observer, co-organized by the Economic Observatory and the Auto Headline App, and provided exclusive strategic support by Sina Auto. Affordable APP, and more than 40 from the O2O, car networking and community O2O entrepreneurial fields, such as Yijia, Longyi Technology, Baojia Renting Car, Zhuge Repairing Car, E Car Wash, Car Easy Shooting, Car Girl and Flying Magnesium. The company became the first member of the China Automotive O2O Ecology Alliance and announced a positive initiative at the Eco-Association Conference to standardize business and industry competition and build a harmonious entrepreneurial environment. According to the organizers of the event, the list of members of the ecological alliance will be further expanded.
Sino Howo Truck Co Ltd. , https://www.sinotruk-howo.com